“Both are two strange activities I got into as an adult,” says Nando Zucchi, VP Special Marketing for Evinrude. Lucky for BRP Marine Group, Zucchi chose to stay with boats. Growing up in Reading, Massachusetts, just 15 miles north of Boston, Zucchi didn’t do any boating. It wasn’t until he moved to Milwaukee. There he […]
Posts tagged IBEX Show
Indel-Webasto Isotherm Systems. Do you know how...
Does your boat have an Isotherm System? If so, do you know how it works? “It’s the little things you may not recognize when you’re buying a boat,” says Dave Lerbs of Indel Webasto. “Like how the refrigerator on your boat really works.” If you own one of the 160+ known boats worldwide with Isotherm’s […]
Nautic Alert X2
“One of the key things that differentiates us from other products,” says Nick Velado, VP Engineering at Nautic Alert, “is the fact that we rely on measured and verified data.” Nautic Alert X2™ is an early detection platform. It gives boat owners the information and time they need to deal with critical situations on their […]
Six New Products at IBEX Also to Display at Wor...
Thirteen products were pitched at IBEX Show 2017. These five, plus one not pitched but new, can be seen at Workboat Show 2017 in New Orleans. Product Pitch began a few years ago as “Pitch the Press”. It grew to be such a popular program that this year IBEX decided to open it up to […]